about / board of directors

Lisa Gregorian

EVP & CMO, Warner Bros. Television Group
PromaxBDA Co-Chair


Highly respected marketing innovator Lisa Gregorian was promoted to Chief Marketing Officer of the Warner Bros. Television Group (WBTVG) in May 2010. She had previously served as Executive Vice President, Worldwide Marketing, Warner Bros. Television Group, since September 2005, the second executive named to the then-newly created group.
 
In her position, Gregorian interfaces with the Studio’s internal television marketing teams as well as television networks and stations worldwide to maximize and fully exploit the promotional marketing opportunities for all of the Studio’s television properties, including network, first-run, cable and animated series from Warner Bros. Television (WBTV), Warner Horizon Television (WHTV), Warner Bros. Animation, Telepictures Productions and the television windows (pay, cable and broadcast) for theatrical titles. Gregorian and her marketing team also work cross-divisionally with the Warner Bros. Home Entertainment Group and The CW Television Network. She is also the architect of the trade and consumer marketing efforts related to WBTVG’s multiplatform digital media business strategy and its entertainment destinations, including CWTV.com, TheWB.com, Studio 2.0 (the company’s digital venture for original programming) and more.
 
Gregorian continues to collaborate on the marketing and promotion of WBTVG series along with its series broadcast and cable partners, to include traditional, new media and product licensing as well as integration initiatives with blue-chip advertisers. She has also been instrumental in creating digital promotional opportunities for WBTVG series, both in streaming and EST. In recognition of her accomplishment and leadership role in entertainment marketing, Gregorian was named co-chair of the board of directors of PromaxBDA – the leading global association for marketing, promotion and design professionals in the entertainment industry – in June 2010.
 
Throughout her career, Gregorian has been an innovator in the development and creation of multiplatform marketing/brand extensions in the form of original digital series on behalf of the Studio’s TV properties – including current shows “Gossip Girl” and “Smallville” and, previously, “The O.C.” – and has spearheaded associations with key brands such as Dove, Toyota, Sprint, Verizon and more for these series. She has also been instrumental in creating product-integration collaborations for WBTV programs with major national brands, including Procter & Gamble, Unilever, AT&T, Chili’s and more.
 
Since 2006, Gregorian has spearheaded Warner Bros. Entertainment’s industry-leading participation at Comic-Con, conceptualizing and planning the Studio booth on the main convention floor and working across divisions of the company to maximize effectiveness for all business units, including television, theatrical motion pictures, home entertainment, interactive entertainment, consumer products and more. Additionally, she is responsible for the creation of some of the most-buzzed-about items at recent Comic-Cons: the Studio’s limited-edition, signature oversize canvas bags, distributed annually and which have been called the convention’s “ubiquitous accessory” by Entertainment Weekly. Prior to her role at WBTVG, Gregorian held the position of Senior Vice President, Warner Bros. Television Creative Serves, a position created for her in April 2003. Previously, she was Senior Vice President, Marketing, Warner Bros. International Television Distribution (WBITD), since October 1998, and Vice President, International Marketing & Research, WBITD, from 1994–1998. During her tenure at WBITD, Gregorian spearheaded several innovative marketing programs. She played a key role in the development and launch of the first website from a United States television distributor designed to service clients by providing marketing materials and information via the Internet (www.wbitv.com). Further, she was instrumental in adding daily international news items and television ratings to the website.

Gregorian created WBITD’s Concierge Club, a unique hospitality service available to international clients during the annual L.A. Screenings. She was also the driving force behind the creation of WBITD’s International Press Junket, where more than 100 print and electronic journalists from around the world attend press conferences with actors and producers of programming distributed by the Studio.
 
Gregorian has been honored with several industry awards over the years and was named a Studio Brand Builder by PROMAX in 2003. Gregorian began her association with Warner Bros. when she joined Lorimar Telepictures in 1986 (the company was later acquired by Warner Bros.) and has held various positions including Director, International Home Video & Caribbean Television, and Director, International Research & Pre-Sale Marketing. 

Joe Earley

COO, Fox Broadcasting Company
PromaxBDA Co-Chair & PR Committee Chair


Joe Earley is responsible for all Fox marketing functions, including on-air and off-air promotion and advertising, national media, national promotions, content production and affiliate marketing. He also oversees all aspects of entertainment publicity, corporate communications and talent relations, as well as creative services, the company’s internal corporate marketing, promotion and special projects arm.

Earley was formerly the EVP of marketing and communications and has also held roles at Fox as EVP of publicity, corporate communications and creative services; SVP, publicity and corporate communications; and VP, entertainment publicity. He also spent several years as director of publicity after joining the network in 1994 as a senior publicist.
 
Before joining Fox, Earley spent several years in media relations at HBO. He began his entertainment career in production and development with producer Gale Anne Hurd. 
 
In 2008, Broadcasting & Cable magazine honored Earley with the prestigious Brand Builders Award, and he was named to the PromaxBDA Board of Directors.

Scot Chastain

SVP, Affiliate Marketing & Development, NBC Television Network
PromaxBDA Co-Chair Elect


Scot Chastain has been the Senior Vice President, Affiliate Marketing and Development, NBC Television Network since the spring of 2008. He reports to Ted Harbert, Chairman, NBC Broadcasting.

In his current role, Chastain oversees the bi-coastal NBC Affiliate Marketing groups that develop and distribute all network marketing, sales and advertising materials for the 234 owned and affiliate television stations. The groups’ efforts ensure promotion of the network across all prime, news, sports, Olympics, daytime, late night and Saturday morning dayparts on local station platforms. In addition, Chastain works on existing and developing new business projects that involve the partnership between the network, stations and their respective ownership groups. He also serves as Executive Producer of NBC's key client presentations plus major affiliate business and marketing meetings.

A key member of NBC transition teams, Chastain served on the KNTV/San Francisco Switch Project and was part of the NBC Universal Integration within TV distribution, TV studio and marketing. He also played a role with the Telemundo network transition, as well as top leadership positions for the marketing and launches of both NBC WeatherPlus and nbcolympics.com.

Chastain also serves on the NBC Universal Marketing Council, a group composed of marketing leaders from all NBCU businesses.

He joined NBC Entertainment in January 1995 as Manager, Affiliate Advertising & Promotion Services and was promoted to Director in 1997 and to Vice President of the department in 1999.

In local markets, prior to joining NBC, Chastain served as Director of Marketing and Promotion at WDSU-TV, the NBC affiliate in New Orleans where he oversaw the entire station brand, marketing, media activities and planning. From 1991 to 1993, he was a Senior Promotion Producer and later, Interim Marketing Director at WXII-TV, the NBC affiliate in Winston-Salem, N.C. Before WXII-TV, Scot was at KBTX-TV, the CBS affiliate in Bryan, Texas for 6 years, serving a variety of roles including Production, Promotion, Operations Manager and Special Projects Executive Producer. Before moving to the CBS affiliate, Chastain spent 5-plus years in a variety of production roles for KAMU-TV (PBS) in College Station, Texas including local freelance production positions for other national/regional sports networks.

He is currently Co-Chair Elect on the Board of Directors of PromaxBDA, a marketing and design trade association. Elected to the board originally in 2005, he served as treasurer from 2007-2008 and for seven consecutive years, led the all-important Conference Committee.

His creative and production work has been recognized by numerous organizations such as PromaxBDA, local branches of the Academy of Television Arts & Sciences and the Muscular Dystrophy Association.

Chuck Carey

Marketing and Branding Entrepreneur
PromaxBDA Treasurer


Chuck Carey is an entrepreneur, consultant, mentor and teacher who has dedicated his 20-year career to marketing and branding for media and entertainment. He has created award-winning results for a wide range of A-list clients including broadcast networks, cable networks, video game publishers, and start-up technology companies.

Carey recently exited Troika, a company he co-founded in 2001. Under his guidance as its president, Troika grew to a leading brand consultancy and creative agency for media and entertainment.

Chuck is known for his strategic perspective, business acumen, and a passion for creative excellence. He is currently in a period of R&D for his next entrepreneurial adventure.  

Roger Hyde

SVP, Creative Services & Brand Integrity, DIRECTV
PromaxBDA Secretary, Awards Committee Chair, Bylaws Chair


Roger Hyde began developing his skills as a film editor of non-fiction projects for the state-owned National Television Broadcaster. After transitioning as an advertising agency producer with Young & Rubicam, he launched himself as a writer/director of television commercials throughout the European community, working in more than eight countries on local and multi-national brands.

After immigrating to the United States in 1994, he continued to freelance as a director and editor of commercials with representation by production companies on three continents, while producing an award-winning, feature-length documentary: “Queen of the Whole Wide World”, which premiered at the Los Angeles Film Festival before being screened at over 30 film festivals around the world.

He joined DIRECTV in 2001 and helped transform the fledgling creative services division into a full-service, in-house agency, production company and post-production facility to help grow the various revenue-driving areas for all 20+ million subscribers of the nation’s premier satellite provider in addition to developing and executing a competitive brand strategy. While pursuing his existing-customer responsibilities, in 2009, Hyde opened an in-house print creative agency for DIRECTV in New York, to produce advertising for acquisitions and direct marketing to drive new subscribers to the platform. He also helms the corporation’s brand integrity group for the US and Latin America.

His cumulative body of work has garnered more than 200 local and international awards, and has been showcased in festivals throughout the globe. Hyde is currently on the board of directors for PromaxBDA and chairs the bylaws and awards committees. He is also active member of the Academy of Television Arts & Sciences, and is on a number of Primetime judging panels for the annual Emmy Awards.

Neal Arthur

Managing Director, Wieden + Kennedy NY


Neal Arthur is the Managing Director of W+K NY where he shares oversight of the office with his two executive creative director partners. Previously, he was the director of strategic planning for W+K NY where he applied his range of experiences to develop new business opportunities and engage clients within the agency.

Allen DeBevoise

Chairman & CEO, Machinima, Inc.


Allen DeBevoise is the chairman, CEO and co-founder of Machinima, Inc., the dominant video entertainment network for serious gamers around the world. Machinima’s global content network features official content from game publishers, television networks and film studios, fan-created gameplay videos and original content, including more than 20 original weekly shows and “prime time” live-action episodic series, all aimed at the coveted 18–34 year-old male demographic. The No. 1 entertainment channel on YouTube, Machinima reaches more than 168 million viewers monthly, and delivers 1.6 billion video views per month, and growing.

Under DeBevoise’s guidance, Machinima has become a major force in reaching core video gamers and young entertainment consumers, because the company is at the cutting edge of online video entertainment and the changing experience of gaming. It also enjoys a massive, global and highly engaged audience.

DeBevoise served on the board of directors of LowerMyBills.com and True/Slant through their respective acquisitions, and currently serves on the board of Dealer.com. He is also an active angel investor in several early stage technology and consumer Internet companies.

Before Machinima, DeBevoise was president and CEO of TCI Interactive and co-founded Creative Planet, an online resource for film and television production professionals. DeBevoise was featured on “The Hollywood Reporter’s” Digital Power List and was recognized as one of “Digital Media Wire’s” 25 Executives to Watch.

Tina Exarhos

EVP, Marketing & Multiplatform Creative, MTV Networks


Tina Exarhos is EVP, marketing and creative, MTV. Exarhos is responsible for the on- and off-channel marketing and branding of MTV, MTV2, mtvU and MTV.com. This includes directing the marketing efforts for such marquis events as the “MTV Video Music Awards” and the “MTV Movie Awards,” as well as the groundbreaking promotion for MTV's most popular franchises such as “Jersey Shore,” “Catfish: The TV Show,” “Rob Dyrdek's Fantasy Factory,” “The Real World,” “16 and Pregnant” and “Teen Mom.” Exarhos also led the successful promotional campaigns for MTV's slate of new original scripted programming, including “Teen Wolf” and “Awkward,” as well as the return of MTV classics “Beavis & Butt-Head” and “Punk'd.”

The marketing groups that Exarhos oversees also create and produce all short-form visual packaging, on- and off-air graphics, online marketing, movie promotion, and consumer and trade advertising, helping to take MTV and its ancillary businesses to unparalleled image highs with innovative campaigns. Exarhos led the team responsible for the creative development and execution of 2010’s MTV channel redesign. Exarhos' efforts also extend into the realm of community service, where her team produces award-winning public service ad campaigns, including the “Power of 12” Election 2012 campaign, the “Half of Us” campaign and the “GYT (Get Yourself Tested)” campaign. These campaigns were recognized with Beacon, Peabody, Gracie, PromaxBDA and Creativity Awards, among others, for giving voice to important issues affecting MTV's audience. Most recently, Exarhos led her team in the development of an innovative and thought-provoking on-air promotional campaign for MTV''s “A Thin Line”, an initiative to educate today’s youth about digital abuse, bullying and sexting. 

Exarhos has also played a key role in advancing MTV2, now found in nearly 80 million homes, through inventive marketing opportunities and tour sponsorships, helping
MTV2 attract the attention of the music industry and fans alike. Prior to being named head of marketing, Exarhos was SVP, MTV Communications, Music Marketing and Promotions. Originally joining MTV's Press department in 1986, she has held a succession of positions culminating in her current position.

Brenda Freeman

CMO, Turner Animation, Young Adults and Kids Media
Education & Industry Development Committee Co-Chair


Brenda Freeman is chief marketing officer for Turner Animation, Young Adults & Kids Media, responsible for providing overall vision and leadership to all areas of marketing, on-air and trade creative services that support the cable television networks Cartoon Network, Adult Swim and Boomerang, along with their digital businesses. Her duties include developing the strategic marketing plans directed at building these businesses among key constituencies—viewers, users, ad sales clients, promotional partners, affiliates and industry trade communities. Freeman is based in Atlanta and reports directly to Stuart Snyder, president and chief operating officer, who oversees the Turner Broadcasting System, Inc. portfolio of media properties.

A veteran brand marketing and promotion executive, Freeman previously was senior vice president of integrated marketing and promotions for Nickelodeon and MTVN Kids and Family Group. In this position, she oversaw development and execution of all promotions marketing efforts for the media brands Nickelodeon, Nick Jr., Noggin, The N, NickToons Network, and Nick at Nite, as well as Nickelodeon magazines and Nick Digital businesses. Her responsibilities included both on-air and off-channel promotions, client services, ad sales marketing, online promotions and special events.

Prior to that, Freeman served as vice president of consumer marketing for VH1, where she oversaw all consumer and off-channel marketing for the company as well as digital marketing for the network, and the digital networks VH1 Classic and VH1 Soul. Her promotional partners included premier companies such as Starbucks, SWATCH, American Airlines, the NBA and the NFL. Freeman also previously worked as vice president, affiliate marketing, Entertainment Group for MTV Networks, implementing marketing strategy around affiliate efforts in brand promotion, distribution support, and local ad sales promotional support for Spike TV, Nickelodeon, Noggin, Nick GAS, NickToons, Nick at Nite and TVLand.

Before joining MTV Networks, Freeman was executive director of marketing and special events for ABC Radio Networks, where she was responsible for the total Urban business in the company, positioning the organization to capitalize on the significant impact of Urban consumers. Previously, Freeman held a number of significant strategic consumer marketing and product development management positions for Frito-Lay and Pepsi-Cola, both divisions of PepsiCo. Preceding that tenure, she was a marketing, operations and financial executive for Mobil Oil in its consumer retail and distribution businesses.

Freeman earned a bachelor’s of science degree in chemical engineering and a MBA degree in marketing and finance, both from the University of Maryland. She is a member of the Atlanta Board of Visitors for the Savannah College of Art and Design (SCAD); serves on the Advisory Board for the University of Maryland College of Engineering and the Fernbank Board of Trustees; and is a Board member of Usher’s Camp New Look.

Among her accolades, Freeman was a recent Girls, Inc. Luncheon Honoree, cited for “taking professional risks, bringing a spirit of individuality and collaboration to her work and always seeing a broader canvas of possibilities.” CableFAX Magazine named her among the Top 50 Most Influential Minorities in Cable 2009, the Most Powerful Women in Cable 2008 and the Top 50 Most Influential Minorities in Cable 2006. Freeman also was recently included in the 12th Edition of Strathmore’s Who’s Who in Atlanta, and she was chosen as a potential candidate to represent the marketing community in the 2009-10 Edition of Emerald Who's Who. Additionally, she was named among American Women in Radio & Television’s “25 Women to Watch in Sales and Marketing: 2009.”

Cartoon Network (CartoonNetwork.com), currently seen in more than 97 million U.S. homes and 166 countries around the world, is Turner Broadcasting System, Inc.’s ad-supported cable service now available in HD offering the best in original, acquired and classic entertainment for kids and families. Nightly from 10 p.m. to 6 a.m. (ET, PT), Cartoon Network shares its channel space with Adult Swim, a late-night destination showcasing original and acquired animation for young adults 18-34.

Turner Broadcasting System, Inc., a Time Warner company, creates and programs branded news, entertainment, animation and young adult media environments on television and other platforms for consumers around the world.

Laurie Goldberg

EVP, PR, Discovery & TLC Networks


Laurie Goldberg, who previously led communications at CNN and the Cartoon Network, is responsible for all strategic communications efforts for Discovery Communications flagship networks Discovery and TLC, as well as the emerging network Discovery Fit & Health. In her role as executive vice president of communications, Goldberg creates clear and comprehensive strategies that build and protect the networks’ brands, prepares senior executives to speak at events, and works across multiple departments and production companies to attain maximum publicity for all networks.

Under her leadership, the Discovery Channel saw two shows—“Deadliest Catch” and Frozen Planet”—receive Emmy wins, witnessed widespread success for the fan-favorite “Shark Week,” and reached an unprecedented high in critical and pop culture awareness. Goldberg was also an integral part in making TLC’s “Jon and Kate Plus 8” a household name, as well as bringing series like “19 Kids and Counting” and “Say Yes To The Dress” to new ratings highs and securing placement on national broadcast outlets such as “Ellen” and “The Tonight Show.” She has also helped secure widespread print coverage in media outlets “People” and “USA Today.”

Rick Haskins

EVP, Marketing & Digital Programs, The CW Television Network


Rick Haskins was named EVP, marketing and brand strategy, The CW, on February 21, 2006. Haskins reports directly to Mark Pedowitz, president of The CW.

Haskins has enjoyed a 27-year career in marketing to both consumer and trade on No. 1 brands across a diverse field of industries. At The CW, he is responsible for the ongoing support and management of the network’s brand identity across all media platforms, extending from on-air to online to mobile. Supervising The CW’s entire marketing department, Haskins oversees all phases of marketing for the network, including on-air promotion, off-net media buying, creative advertising and new media initiatives. In addition, he’s been integral in establishing and expanding The CW’s online presence, building traffic to the network website (cwtv.com) from scratch at its launch in 2006 to 5.4 million unique monthly visitors just three years later.

Upon joining The CW prior to its debut, Haskins’s top priority was the formulation of the network’s launch campaign and initial brand image. As the network’s identity has evolved over the years, he has overseen the development and execution of various innovative network image campaigns, including “Free 2 B” and the current “TV to Talk/Text/Blog/IM About,” as well as the highly successful campaigns for individual series, including “Gossip Girl,” “90210” and “The Vampire Diaries.”

Prior to The CW, Haskins had served as EVP/GM for Lifetime Television. During his tenure at Lifetime, Haskins was an instrumental part of the team that helped the network become the highest-rated basic cable entity on television. Haskins elevated the network’s "Television for Women" slogan to new heights after joining the company in 1999, making it one of the best-known brands in cable.

Previously, Haskins helmed his own marketing consulting company, The Haskins Group, from 1996-99. He held a variety of positions for The Walt Disney Company from 1988-96, including VP, marketing, Buena Vista Television and director of development, reality programming, Buena Vista Television. During his eight-year stint there, he helped market such hits as "Regis and Kathy Lee," "Golden Girls" and "Home Improvement." From 1982-88, Haskins was a brand manager with Procter & Gamble in Cincinnati, overseeing premium packaged good brands like Crest and Vidal Sassoon hair care products. 

Pamela Kaufman

CMO & President, Consumer Products, Nickelodeon


Pamela Kaufman is the CMO for Nickelodeon Networks. A pioneer in the ever-changing kids marketing space, she has created new and innovative marketing programs that have helped position Nickelodeon as the No. 1 entertainment network for kids for 16 consecutive years. Kaufman is responsible for all marketing efforts for the many businesses of Nickelodeon, including television, digital, consumer products, as well as the Nickelodeon Networks brands TeenNick, Nick at Nite, Nick Jr. and Nicktoons, and works closely with Nickelodeon International to bring the best marketing practices to the rest of the company on a global basis.

As Nickelodeon’s strategic liaison to all of its marketing partners, Kaufman is constantly finding new ways to bring the Nickelodeon brand to life. Her marketing programs have helped extend Nickelodeon’s relationship and brand awareness to both kids and parents. She has been instrumental in growing Nickelodeon’s music brand, helping to broker a partnership with Sony Music Label Group, in which the two companies have co-developed and co-produced television projects such as live-action hits “Big Time Rush” and “Victorious,” and CD releases including “Elevate,” the recently released sophomore effort from international music sensation “Big Time Rush,” and the “Victorious” series soundtrack.

Kaufman keeps her finger on the pulse of what kids and families want with her top-notch consumer insights group and ratings research teams. She also oversees integrated marketing for TeenNick, Nick Jr., Nicktoons and Nickelodeon Kids and Family Group’s digital brands such as Nick.com and TeenNick.com, among others, as well as their advertising and multicultural marketing efforts. Kaufman is responsible for the property planning for the networks’ show launches and existing hit shows, including: “SpongeBob SquarePants,” “iCarly,” “Big Time Rush,” “Victorious,” “The Penguins of Madagascar,” “Dora the Explorer” and the newest addition to Nickelodeon’s hit animation roster, “Kung Fu Panda: Legends of Awesomeness.” Partnering with the Nickelodeon’s Recreation and Events teams, she spearheads the marketing behind brand extensions into the family market with projects like Nickelodeon Universe at Mall of America and Nickelodeon at Sea and Nickelodeon All Access Cruise with Norwegian Cruise Line.

In celebration of “Dora the Explorer’s” 10th Anniversary, Kaufman and her team developed partnerships with NYC & Company to have Dora featured as New York City’s “family ambassador” with the character included on kid-friendly itineraries inspired by the pint-sized explorer. “Designing Spaces” also threw the Ultimate Dora Birthday Party, and Food Network’s “Cake Challenge” aired a special episode where chefs competed to create the best “Dora”-themed cake.

Her team spearheaded the marketing campaign behind Nickelodeon’s preschool pro-social campaign, “Beyond the Backpack,” which champions overall school readiness. In support of this initiative, she secured a partnership with Macy’s Herald Square in New York City to display 12 celebrity-designed, “Dora”-inspired backpacks in one of the store windows. Celebrities who designed the backpacks included Shakira, LeBron James, Salma Hayek-Pinault, Matthew McConaughey and more, and were auctioned off on CharityBuzz.com. Proceeds from the auction benefited the Children's Defense Fund (CDF), one of “Beyond the Backpack’s” Advisory Committee members, which funded school readiness programs. In addition, Kaufman’s team has also secured Dora’s participation in various multicultural events including: National Council of La Raza Family Expo; Junta Hispana Festivals in Los Angeles, Chicago, Houston, Miami and New York; and the Mexican Independence Day Festival.

Kaufman has been recognized by the marketing community as a true innovator in her field and has received several awards including “Advertising Age’s” Entertainment Marketer of the Year in 2002, “Brandweek’s” 1999 Grand Marketer of the Year, and the Marketer of the Year in 1998 and 1995 from “Promo Magazine.” Additionally, under her leadership the Nickelodeon Brand Marketing team was awarded the 2007 NAMIC Excellence in Multicultural Marketing.

Before joining MTV Networks, Kaufman honed her marketing skills at Turner Broadcasting System, Inc., as VP of promotions. During her time with the company she established the Promotions Group within TBS’s Licensing and Merchandising division, led the promotional efforts for corporate initiatives like “The Flintstones” and “Johnny Quest,” and established the first global Burger King Kids Meal Promotion with “Scooby Doo.” Kaufman was also responsible for developing a sponsorship deal for the Cartoon Network Wacky Racing NASCAR Team.

Kaufman serves as a diversity leader at Nickelodeon Kids and Family Group, and is a board member of the Bottomless Closet organization. She began her career as senior director, account services at Equity Marketing, Inc., where she created, developed and sold comprehensive premium programs to domestic fast food, packaged goods and beverage companies

Steve King

VP, Station Promotion & Creative Services, CBS Television


Bio coming soon.

Walter Levitt

CMO, Comedy Central


Comedy Central's Chief Marketing Officer, Walter Levitt, oversees all facets of strategic and creative brand development, advertising & promotion, social media and digital marketing, and cross-business initiatives. Since joining Comedy Central in 2011, Levitt has led numerous successful new initiatives including a strategic repositioning of the brand, the introduction of multi-platform hit franchises “Key & Peele” and “Inside Amy Schumer,” and the launch of several new apps and digital products. He also oversaw the marketing of Comedy’s Central’s highest–rated special of all time, “The Roast of Charlie Sheen.” 

Levitt was named one of Marketing Magazine’s "Top Thought Leaders” and is ranked #12 on ExecRank’s listing of the top 200 CMOs in America. He is a frequent speaker at industry conferences and has won numerous awards for marketing excellence. He currently serves on the PromaxBDA Board of Directors and is Board Chair of the Canadian Marketing Association. Levitt is also well known for his active involvement in social media, most notably his popular Twitter feed @MediaMktgGuy.

Prior to Comedy Central, Levitt worked in Canada as Chief Marketing Officer at Canwest Broadcasting, SVP Marketing & Creative Services at Alliance Atlantis, at the CTV Television Network and at CJEZ-FM. A Montreal native, Levitt began his career as an on-air producer at radio station CKGM.

Richard Loomis

SVP & CMO, Disney Channels Worldwide


Richard Loomis is SVP and CMO at Disney Channels Worldwide. Loomis joined Disney in 2007 and most recently was the group's SVP and CMO, marketing and creative at Disney Channels Worldwide. Loomis is responsible for guiding the creative marketing vision for the kid-focused, family-inclusive Disney Channel, Disney XD and Disney Junior channels and brands around the world.

He also oversees creative marketing support for the Disney Media Sales and Marketing team and works closely with programming, global brand marketing and franchise management as well as the affiliate sales and marketing and research groups and the Radio Disney national network and its more than 30 owned radio stations. In addition to overseeing the channel marketing teams for each brand, Loomis manages the off-air design, marketing strategy and analytics and marketing operations functions.

An award-winning senior entertainment industry marketing executive, Loomis has more than 20 years of experience developing and leading successful marketing initiatives. He joined Disney from MTV Networks where he served as SVP of marketing and brand strategy for MTV Networks' Comedy Central from 2004-2006, a role he was promoted to after serving as VP of marketing and advertising from 2000-2004. There, he oversaw all strategic marketing and branding initiatives across multiple platforms and successfully established the network's first digital marketing initiatives. He spent the previous seven years at Nickelodeon, most recently as VP of marketing and advertising, where he oversaw the development of the network's consumer and trade advertising and off-air marketing planning and media buying strategies. He also supervised the development and production of a corporate brand advertising campaign and oversaw external agency relationships.

Under Loomis' leadership, the Disney Channel Marketing and Creative team received numerous PromaxBDA Awards, CTAM Mark Awards and Telly Awards for network packaging, marketing campaigns and interstitial series that air on the various Disney platforms.

His agency experience includes account supervisor roles at Backer Spielvogel Bates and McCaffrey & McCall Advertising in New York. He began his career as a media planner at Grant/Jacoby Advertising in Chicago.

Samantha Maltin

SVP Marketing, History Channel & A+E Networks


Samantha Maltin is SVP of Marketing for the multiplatform media brands HISTORY and H2. In this capacity, she is responsible for developing the HISTORY brands, and creating new revenue growth. As such, she oversees all consumer marketing efforts and brand creative across HISTORY’s linear and digital platforms, including brand development, promotional opportunities, integrated partnerships, on-air and social. She reports to Nancy Dubuc, president and CEO of A+E Networks.

Prior to joining HISTORY in 2012, Maltin was at Viacom for 15 years in various roles including marketing and partnerships, consumer products licensing, sales and business development. 

Most recently, Maltin was SVP global partnerships for Viacom International Media Networks. In this role, she was responsible for driving revenue internationally across all platforms including TV, digital, consumer products, promotions and programming acquisitions. She led and managed cross-functional strategy and execution to drive globalization and monetization of Nickelodeon internationally, and supported global expansion for key corporate initiatives such as The Kids Choice Awards and developing global brands such as SpongeBob SquarePants. Maltin was responsible for overseeing all global promotions and cultivating international and multi-local partnerships with major U.S, European, Latin American and Asian brands. 

Previously, Maltin was SVP, integrated marketing and partnerships for Nickelodeon and MTV Networks Kids and Family Group. By developing global partnerships and custom integrated programs with U.S. based companies she led the execution and expansion of marketing efforts with Nickelodeon’s Kids and Family portfolio including NickJr., TeenNick, Nicktoons, and Nick at Nite as well as Nickelodeon’s digital assets, recreation and movies. She created multi-million dollar partnerships and innovative custom integrated marketing campaigns for major Nickelodeon properties including SpongeBob SquarePants, Dora the Explorer, and The Kids Choice Awards, resulting in massive brand statements and award winning creative.

Tricia Melton

SVP, Entertainment Marketing, TNT, TBS & Turner Classic Movies


Tricia Melton is SVP of entertainment marketing for TBS, TNT and Turner Classic Movies (TCM). In this capacity, Melton is responsible for the strategic and creative development of marketing for the networks. She also oversees interactive and affiliate marketing, as well as emerging markets. Melton is based in Atlanta and reports to Jeff Gregor, EVP and CMO of TNT, TBS and Turner Classic Movies (TCM) and general manager of TCM.

Since joining TBS in 2004, Melton has supervised high-profile marketing campaigns, including award-winning work for the launch of TBS’s late-night series “Conan.” She has also overseen extraordinary campaigns for Tyler Perry’s “House of Payne,” Tyler Perry’s “Meet the Browns” and the TBS Just For Laughs Chicago comedy festival. Among her first achievements for TBS was marketing the hugely successful “Sex and the City” launch, a key component in the network’s rebranding campaign.

In 2006, Melton’s duties expanded to include TNT marketing. Her work for the network includes the promotion of basic cable’s top two series of all time, “The Closer” and “Rizzoli & Isles,” as well as popular dramas like “Leverage” and the acclaimed series “Southland.” This summer, her work included launch campaigns for cable’s top-rated new series, “Falling Skies,” from DreamWorks Television and executive producer Steven Spielberg, as well as TNT’s hit legal drama “Franklin & Bash.”

Melton’s responsibilities expanded in 2007 with the addition of TCM marketing. She has since overseen the marketing for the network’s high-profile documentary series “Moguls & Movie Stars: A History of Hollywood;” specials like the acclaimed “Johnny Mercer: The Dream’s On Me;” annual programming events like 31 Days of Oscar? and Summer Under the Stars; and the annual TCM Classic Film Festival in Hollywood.

In addition to her duties for TBS, TNT and TCM, Melton serves on the board of PromaxBDA. She is also a member of CTAM: Cable & Telecommunications Association for Marketing and Women in Cable Telecommunications (WICT).

Melton joined Turner after serving as VP of marketing for Lifetime Television, where she was responsible for all aspects of consumer, affiliate, ad sales and synergy marketing for Lifetime, Lifetime Movie Network and Lifetime Real Women. During her tenure at Lifetime, she successfully launched two new original series, “Wild Card” and “1-800-Missing.” She also developed the marketing plan for the most successful special in Lifetime’s history, “The Golden Girls Reunion.”

Before Lifetime, Melton served as VP of marketing for Oxygen Media, overseeing consumer and affiliate marketing and advertising for the Oxygen network, from its launch in 1999 until October 2002. She developed marketing campaigns for successful launches of original series, acquisitions and movies, including “Oprah After the Show,” “Xena: Warrior Princess” and “movies@oxygen.” Melton also organized marketing events, including the Oxygen Tank Tour, a national grassroots tour traveling to more than 40 markets.

Courteney Monroe

CMO, National Geographic Channels US


Courteney Monroe is CMO for National Geographic Channels US, including National Geographic Channel and Nat Geo WILD. Monroe manages the channel’s brand and all aspects of marketing, including brand strategy, creative, consumer marketing, digital platforms, social media, partnership marketing and ad sales marketing.

Prior to this, she was EVP of consumer marketing and digital platforms for Home Box Office, responsible for the marketing of the HBO and Cinemax brands and their programming across all platforms.

Monroe began her career at HBO as manager of advertising, in 1998, overseeing the campaigns for all HBO series and sports programming, and was named director of advertising in 2000. One year later she was promoted to VP of advertising, and in 2002 expanded her responsibilities to include overseeing all HBO advertising campaigns. In 2004, she became SVP of advertising, and two years later, she was named SVP of consumer marketing, assuming a broader role with the addition of digital and licensing and retail. From 2008-2011, she served as EVP, adding home entertainment marketing to her responsibilities.

During her tenure at HBO, Monroe oversaw award-winning marketing campaigns for many of HBO’s highest profile properties such as “Sex and the City,” “The Sopranos,” “Entourage,” “True Blood,” “Boardwalk Empire,” “Game of Thrones,” the HBO miniseries “The Pacific” and many more. She also led the development, deployment and marketing of HBOGO and MAXGO, the company’s digital streaming services.

Before coming to HBO, Monroe held marketing positions at American Express and Salomon Brothers and also worked in account management at BBDO.

Monroe was inducted into the American Advertising Federation’s “Advertising Hall of Achievement” in 2006 and was named Media Industry News’ “21 Most Intriguing People of 2007.” Also in 2007, Monroe was named “Marketer of the year” by “Brandweek” for the series launch of “True Blood.” In 2009 she was recognized by “Broadcasting & Cable” magazine as one of television’s “Next Wave of Leaders.” In 2010 she was recognized as a leading marketing executive with the Brand Builders’ Award presented to her by PromaxBDA, “Broadcasting & Cable” and “Multichannel News.”

Tim Nolan

SVP, Marketing Creative and Brand Strategy, Lifetime Networks
Conference Committee Chair


Tim Nolan was named SVP, marketing creative and brand strategy, for Lifetime Networks in 2010. Based in New York, he is responsible for overseeing all on-air, print, online and out-of-home marketing efforts for Lifetime’s scripted and reality series, and original movies, as well as LMN and Lifetime Real Women. In 2012, Nolan oversaw the development, creation and launch of Lifetime’s major rebrand featuring an iconic new look and tagline “Your life. Your time.”

Prior to joining Lifetime, Nolan was VP of the Creative Brand Group for History, where he created on-air campaigns for some of the network’s most successful series and specials. Moreover, Nolan oversaw the development and production of on-air promotions, short-form programming, VOD and sales videos across all History platforms, including HI (formerly History International), History en Espanol, Military History and History.com.

In 2008, Nolan received an Emmy Award as executive producer of “Great Moments from the Campaign Trail,” a series of documentary shorts produced exclusively for Elections ’08 On Demand, a VOD channel with material created for the 2008 presidential campaign season. “The New York Times” called the series “the most polished pieces on Elections ‘08.”

During his more than 10 years at History, Nolan executed on-air promotion campaigns for a number of successful series and specials, including “Pawn Stars,” “American Pickers,” “America The Story of Us,” “Ice Road Truckers,” “Ax Men,” “Life After People,” “102 Minutes that Changed America,” “1968 with Tom Brokaw” and “Band of Brothers,” among many others.

Marla D. Provencio

EVP and CMO, ABC Entertainment Group


Marla Provencio is CMO of ABC Entertainment Group. Previously, she was EVP of marketing at ABC Entertainment Group since June 2009. In this position she oversees all marketing activities for ABC’s primetime and late-night lineup, while establishing the tone and brand for the network. Her duties include oversight and strategic planning, creative development and implementation of all on-air and off-air marketing, advertising and promotional campaigns for all ABC Entertainment programming, including scripted and reality series, alternative, movies and specials. Prior to her Group title, Provencio had been EVP of marketing for ABC Entertainment since February 2007. 

In addition to being responsible for the successful launches of ABC’s "Modern Family," "Desperate Housewives," "Lost," "Grey’s Anatomy," "Dancing with the Stars" and "Extreme Makeover: Home Edition," among other ABC primetime and late-night programming, Provencio created a variety of award-winning and innovative marketing campaigns. She launched the television industry’s first multi-platform brand identity and viewer-navigation system through the "ABC Start Here" initiative, developed multi-platform marketing strategies, alternative reality games and multi-level engagement activities for the hit series "Lost" as well as other programming, and was honored by the Academy of Television Arts & Sciences 2008-2009 Emmy Awards for Outstanding Creative Achievement in Interactive Media (fiction) for "The Dharma Initiative" ("Lost"). Provencio created Hispanic-targeted campaigns for "Desperate Housewives" and "Ugly Betty." Both series’ premieres ranked as the No. 1 show of the evening and time period among all Hispanic viewers watching English language television, and Provencio was named one of the top Hispanic marketers of the year by AdWeek’s "Marketing y Medios Magazine." 

For her creative endeavors on behalf of ABC, Provencio was named "Entertainment Marketer of the Year" in 2005 and 2007 by Ad Age. She has also been nominated for numerous PromaxBDA Awards, winning several for on-air promotion campaigns that she developed. These include the "ABC House" branding campaign as well as campaigns for such series as "Modern Family," "Lost," "Desperate Housewives," "Grey’s Anatomy," "NYPD Blue" and "Alias," as well as the movie and miniseries "Oprah Winfrey Presents: Tuesday’s with Morrie" and "Life with Judy Garland: Me and My Shadows." 

Provencio started her career in on-air promotion at ABC in 1979 as production coordinator. Over the years she has held various positions, including producer, senior producer and executive director of daytime and children’s promotion; VP, overseeing all on-air creative for drama and long-form programming; and VP, marketing, ABC Entertainment.

In addition, Provencio was selected by a panel of executives to participate in ABC’s mentoring program. She was also voted one of the 50 Elite Hispanic Women two years in a row by "Hispanic Business Magazine." She currently serves on the PromaxBDA Board of Directors.

Sandep Rahi

Co-Founder, Mantrii
Content Committee Chair


Sandep Rahi is an Emmy Award-winning creative director, seasoned in both the entertainment and advertising industries. He has extensive experience overseeing strategic and creative development for global brands, cultivating close and collaborative relationships with their key stakeholders.

He has led creative teams on the promotion and branding assignments for major networks and affiliates including NBC, ABC, CBS, Fox, FX Networks and ESPN. He has also branded television shows such as The Tonight Show with Jay Leno, CBS’ The Late Late Show and ESPN’s International Figure Skating, UEFA and SportsCentury.

Rahi has spent a decade telling brand stories with both short and long-form content for clients such as Daimler Chrysler, Ford Motor Company, Glaceau, Hershey’s, KFC, Mike’s Hard Lemonade, T-Mobile, Toyota and Verizon.

As SVP, group creative director for Dentsu Los Angeles, Rahi led his teams in the development of cross-media branding and advertising campaigns for clients including Chandon, Chapman University, Famima!!, Hass Avocado Board, Kissui Vodka, Major League Soccer, Nissin Foods, Sutter Home Wines and Union Bank, several of which were also new business wins for the agency.

He now heads up the content strategy and development for Dentsu Network West, working with Dentsu Network agencies across the Americas and Europe to create cross-media marketing models built around original content.

Rahi has taught at SCI-Arc, CalPoly and Carnegie Mellon/Heinz School of Entertainment Industry Management. Along with his Emmy, he’s also been honored with several PromaxBDA muses, though the wins he most enjoys today are in business development and growing his clients’ market share.

Kendrick Reid

SVP & Executive Creative Director, Brand Strategy, BET Networks


Kendrick Reid is the SVP and executive creative director of brand strategy for BET Networks. Based in New York, Reid is responsible for developing breakthrough, brand-building creative marketing strategies and executions for all BET branded businesses, both on-air and off-channel. Over the last three years, he’s lead the creative team through the implementation of a new brand strategy, which resulted in an eye-popping redesign, award winning promo and marketing campaigns that have yielded record-breaking results.

Prior to joining BET Networks, Reid was the VP and creative director of on-air brand for Comedy Central. During his tenure he lead the network through two successful redesigns and oversaw the branding for the networks multi-platform initiatives garnishing numerous international PromaxBDA awards.

Between stints with Viacom, Reid was the founder and creative director of Branded for Life, Inc. In that role, he was the creative brand consultant on projects for several television networks, including FUSE, Disney XD, Bravo, Syfy, VH1 and the launch of Comedy Central International in Poland, Germany, Italy and the Netherlands. Before that, Reid served as the founder and creative director of graphic design agency, Reidesign, from 1999 to 2002. 

Before his time at Comedy Central and Branded for Life, Reid worked on the launch of ABC/Disney’s 24-hour soap opera channel, Soapnet, as a brand consultant and, before that, was the creative director for Lifetime Television. He also served as an associate director for CNN Headline News. In addition, Reid has conducted several PromaxBDA international lectures on network branding in countries including India, China, South Africa, Dubai and Australia and has won numerous PromaxBDA and TELLY Awards. 

Emil Rensing

Chief Digital Officer, Studio 3 Partners / Epix


Emil Rensing is Chief Digital Officer at EPIX, a joint venture between Paramount, Lionsgate and MGM. As a digital media pioneer, Emil has been instrumental in the early success of AOL, MTV Networks Online, Frederator Studios and Next New Networks.

In 1992, Emil took an engineering job at America Online. During his tenure at AOL, Emil helped develop and package technology into business firsts including Preview Travel, Love@AOL, The Motley Fool, PlanetOut, and iVillage. As a member of the product strategy team, he was critical to AOL’s acquisition and integration of many products including Moviefone, Spinner and Winamp.

In 1999, Emil joined MTV’s product strategy team focused on the development of MTVi, the online division of the MTV Networks.

In 2001, he and Fred Seibert left MTVi to become partners in Frederator Studios, a business dedicated to packaging and developing media properties. Frederator has serviced clients ranging from AOL Time-Warner to Ziff-Davis, Avon and the WWE.

In 2006, Emil co-founded Next New Networks with Fred Seibert, Herb Scannell, Timothy Shey and Jed Simmons.

Dawn Rodney

SVP, Brand Marketing & Creative
Education & Industry Development Committee Co-Chair


Dawn Rodney is senior vice president, Brand Marketing, with the National Geographic Society’s Marketing and Community Engagement team. She is responsible for developing and implementing awareness of National Geographic's global brand vision as well as building value for the brand across the organization, creating a relevant, cohesive identity that strengthens customer relationships and drives the next generation of membership for the Society. 

Before joining National Geographic’s Marketing and Community Engagement team in March 2012, Rodney was senior vice president, Strategic Marketing & Creative, for the National Geographic Channel and Nat Geo WILD. She managed the overall brand strategy and creative execution for both National Geographic Channels, including off-air advertising, on-air promotion and program graphic packages, as well as the design and production of all consumer and trade advertising. She led the marketing strategy and execution of major Nat Geo initiatives, including the cross-divisional Preserve Our Planet conservation initiative and annual Expedition Week event. Rodney also headed the Channel’s branding efforts and was a key leader in the 2009 “Live Curious” brand positioning, 2007 Nat Geo rebrand and the 1994 “Dare to Explore” brand. Previously, as vice president, National Geographic Channel Brand Strategy & Creative, Rodney was responsible for the development and implementation of the Channel’s off-air advertising, on-air creative direction and consumer and trade advertising efforts. 

Rodney helped launch Nat Geo WILD in April 2010 and was part of the original award-winning creative team that launched the National Geographic Channel in January 2001. 

Before joining National Geographic Channel, Rodney was the supervising producer at Discovery Health Channel, where she oversaw on-air and cross-channel promotion. She developed the signature look and feel for the daytime programming block and executive-produced graphic packages for the network’s key anthologies. From 1997 to 1999, Rodney was the senior manager of On-Air Promotion at Animal Planet, where she managed, wrote and produced on-air promotion, including award-winning promotions for major initiatives such as World Animal Day, Animal Planet Rescue and the National Dog Championship Finals. 

Rodney started her career in 1987 as a producer at WPXT-TV in Portland, Maine, followed by a position as senior producer at WAVY-TV in Norfolk, Va., in 1988. In 1990, she took on the senior producer position at WUSA-TV in Washington, D.C., and in 1992, became the station’s promotion manager. 

She is currently a Board of Director for Promax/BDA, the television industry’s association for marketing and creative professionals. Rodney is also co-chair of Promax/BDA’s Education Committee and Creative Educators Forum. She has won numerous honors, including multiple Gold and Silver Promax Awards, CTAM Gold and Silver Awards as well as regional Emmy Awards, Telly Awards, Cindy Awards and Omni Intermedia Awards. She earned her Bachelor of Arts in journalism in 1987 from Duquesne University in Pittsburgh.

Linda Schupack

EVP, Marketing, AMC Networks


As EVP of marketing for AMC, Linda Schupack is responsible for the strategic oversight, management and implementation of network’s multiplatform consumer and trade marketing activities, including advertising campaigns and consumer and ad sales promotions. Schupack also directs the network’s brand identity as an uncompromising celebration of great stories, which speaks to its record-shattering Emmy and Golden Globe Award wins for its original series.

The network’s marketing and promotional activities directly relate to ratings performance, and in recent years AMC has seen its greatest period of viewer gain. Much of AMC’s recent ratings success can be attributed to its critically-acclaimed original programming, including its two dramatic series – Golden Globe Award and Emmy Award-winning “Mad Men” and Emmy Award-winning “Breaking Bad.” Most recently, Schupack helped shepherd “The Walking Dead” to history-making ratings success. For each of these originals, Schupack has spearheaded a multi-dimensional, cross-platform initiative that goes beyond traditional marketing techniques to help increase awareness, build buzz and drive ratings.

Schupack joined AMC in 2005 from parent company Rainbow Media Holdings LLC, (now AMC Networks) where she served for four years as SVP of creative services. In that role, she served as Rainbow Media’s chief creative mind and was a key architect in the evolution of the AMC, IFC and WE tv brands. Schupack oversaw the development of advertising, promotion, collateral and new media materials for all of Rainbow Media's businesses, including the corporate brand.

Before joining Rainbow Media, Schupack, an industry veteran, held a number of senior positions at Viacom’s Nickelodeon, including VP of marketing and programming for Nick International, where she oversaw the creative development of Nickelodeon internationally, interpreting the brand for local audiences through the development and execution of marketing and programming strategies.

In 2008, she was named by “Adweek” as Entertainment Marketer of the Year and in 2009, AMC’s marketing department was acknowledged as Marketing Team of the Year by the Cable Faxies. In 2012, she received the Vanguard Award for Marketing from the National Cable & Telecommunications Association (NCTA).

Niels Schuurmans

EVP Partnership Content Creative: VIACOM Music and Entertainment, VIACOM Music and Entertainment
Membership Committee Co-Chair


Niels Schuurmans is the driving creative force behind the development of the Spike brand, and has overseen its evolution from an unknown entity seven years ago to the recognized premier entertainment destination it is for men today. Schuurmans helped launch the channel in 2003 to super-serve an audience that was lacking a true television home of their own – men.

Steph Sebbag

President & Chief Creative Officer, bpg


Steph Sebbag is the founder, president and chief creative officer of bpg, a leading, fully integrated advertising agency for the entertainment business. Through its three main divisions, print, broadcast and interactive, Sebbag has led his agency to double-digit growth year over year. Today, with a staff of more than 40 dedicated and talented executives and designers, bpg has won hundreds of industry awards including PromaxBDA Awards, Graphis Awards, Mobius Awards, Golden Trailer Awards and Key Art Awards.

Sebbag founded bpg in 2005 with a handful of clients and employees. Today, bpg is a thriving agency that boasts top entertainment brands as clients, including History, Lifetime, Bravo, Oxygen, Food Network, Warner Bros., Fox, Disney, Sony, HGTV, GSN, Showtime, HBO, NBC, USA, Syfy, TVLand, E!, Univision, NFL Network and Tennis Channel.

Susan Solano Vila

EVP of Marketing, Telemundo, NBCU/Telemundo


Susan Solano Vila is the EVP of marketing for Telemundo Media. In this role, she is responsible for the full scope of on-air and off-air creative and marketing activities across the company, overseeing strategy that drives consumer awareness, audience engagement and ratings. 

For more than 20 years, Solano Vila has been a key player in the growth and evolution of the Telemundo and mun2 brands. Most recently, she successfully spearheaded a rebranding of Telemundo – the first in 12 years – with a complete overhaul of the look, positioning and logo across all divisions, including network, stations, digital, international and studios. Solano Vila has developed and strengthened Telemundo’s brand identity by building brand awareness and interest in its original content. Her efforts have garnered the network recognition as a trendsetter with innovative marketing, promotion and branding concepts and campaigns. 

Solano Vila joined Telemundo in 1991 as media manager, responsible for establishing an in-house advertising department. During her tenure, she has created innovative marketing efforts consisting of multi-layered 360-degree branding campaigns that include mass marketing, grassroots outreach, licensing, merchandising and promotional partnerships. She has paved the way for Telemundo’s extensive implementation of emerging media vehicles and experiential marketing to strengthen and leverage assets for consumers, clients and partners. Additionally, she developed the award-winning Club de Noveleras consumer loyalty program, a first in the industry, featuring an online destination and series of events that connect consumers to the stars they love.  

She began her career as a media planner for Campbell Ewald, and later served as account supervisor for Nestle and Eastern Airlines in the Caribbean and Latin American markets and Coca-Cola Foods and GM/Chevrolet in the US Hispanic markets.

Solano Vila currently serves on the Board of Directors of PromaxBDA. 

Adam Stewart

Managing Director, US LCS Sales, Google


As industry director of media and entertainment for Google, Adam Stewart leads the company's national advertising business in the film, television, gaming and publishing categories. In this role, Stewart oversees all advertising partnerships and integrated solutions across the company's platforms, including Google.com, YouTube and mobile. Since joining Google in 2006, Stewart has played an integral role in bringing major entertainment marketers to YouTube as well as increasing the industry's use of search marketing.

Prior to joining Google, Stewart was SVP at Discovery Communications, where he oversaw a team of national sales managers and developed and executed sales strategies for Discovery Channel, TLC, Animal Planet, Travel Channel, Discovery Health and BBC America. Stewart also previously served as VP of national sales for Screenvision, where he led in-theater advertising and content deals across multiple industries.

Aaron Taylor

SVP, Marketing, ESPN


Aaron Taylor is Senior Vice President of Marketing for ESPN. A 14-year veteran of the company, he is responsible for developing and managing all aspects of the ESPN brand, including domestic television, digital, radio and print media assets, as well as building upon the company's award-winning creative that includes the iconic "This Is SportsCenter" campaign, which he has overseen for more than a decade.

Jakob Trollbäck

President/Executive Creative Director, Trollbäck+Company 


Jakob Trollbäck is an industry leader within branding and communication, working in immersive media. An Swedish entrepreneur who had a record store and night club in his native Stockholm, Jakob relocated to New York in the 90's and began working with motion graphics at R/Greenberg Associates, then a leading creative studio for commercials, title design and special effects. As creative director he helped to launch the interactive division that became the digital advertising agency R/GA. 
  
Jakob started Trollbäck+Company in the late 90's. The company quickly became known for it's clean systematic design and its work for clients such as Volvo, Nike and HBO. The focus on meaningful, captivating design and strategic thinking quickly made the studio a powerhouse for branding work, and a long list of networks including AMC, TNT, Nickelodeon, A&E, Cooking Channel and Al Jazeera America have been launched or re-envisioned by Jakob and his team.

With a strong passion for science and technology, Jakob have been a longtime partner with the TED conferences and the annual World Science Festival, and the company have moved to the forefront of digital media with several large digital installations and it's own line of smartphone apps. 

A frequent lecturer at universities and industry events, Jakob is engaged in many cultural and industry organizations. He has for many years been serving at numerous boards, including BAM, ADC, AICP Digital, PromaxBDA and TDC as well as several advisory boards including PopTech and World Science Festival.

Trollbäck+Company has received dozens of creative-industry awards, including a Primetime Emmy award and their work have been showcased in the prestigious Cooper-Hewitt Design Triennial.

Dounia Turrill

SVP, Client Insights, The Nielsen Company


Dounia Turrill is SVP, client insights for Nielsen, a leading global provider of information and analytics around what consumers watch and what they buy. In this role, Turrill helps drive thought leadership for Nielsen, serving as a lead voice from the television perspective as Nielsen grows and evolves its initiatives related to cross-platform audience measurement. She leads Nielsen’s global cross platform audience measurement practice defining and managing the collective knowledge of the Watch team across Nielsen, leading thought leadership efforts designed to encourage and facilitate client discussions. Prior to Nielsen, Dounia was VP, research, at the CW Television Network, and before that was VP, research, at the WB Television Network. In those capacities, she was an active member of the TV Committee of the Media Research Council and currently serves on the board of PromaxBDA.

Jayson Whitmore

Founder & Creative Director, Royale


Jayson Whitmore brings a relentless innovative spirit and passion to his role as Creative Director of Royale. Since co-founding the award-winning motion design and production studio in 2007, Jayson has brought his conceptual prowess and sophisticated animation style as a director/creative director to building global brands for networks, as well as executing top-line work across different platforms, including commercials, music videos, live concert graphics, digital, and video art.

After graduating from Full Sail University with a BFA in the Recording Arts, Film and Digital Arts programs, he made a name for himself as a freelance animator and creative director working at a number of leading motion graphics companies.

More recently, Jayson has created TV campaigns for Nike, Apple, Toyota, and Hyundai, helped launch a global brand for Disney Junior, rebranded E! Entertainment “Pop of Culture” , Created Hyundai's “Azera Journey” microsite, and created an experimental film for Diesel.