Don’t miss your chance to hear from the marketing innovators who are creating this year’s killer campaigns. Find out exactly what goes into strategizing and executing campaigns that rise above the rest to become instant cultural icons.
Login or upgrade your membership for exclusive access. Not a member yet? Join now!
Apply to participate in a year-long immersive leadership development program designed specifically to serve rising leaders in the media and entertainment industry.
Overcoming Bias and Disrupting Institutionalized Racism: From Neutrality to Action The brutal Killing of George Floyd by police and the Black Lives Movement have not…
Once again, you’re invited to celebrate the best of the best in promotional content creation. This perennial favorite session provides a priceless opportunity to witness…
Promax Spark Awards is a student competition to celebrate you, the next generation of marketing talent.
“Nothing changes if nothing changes” – Unknown The question is not, “WILL you change?” it is, “HOW will you change?” Change comes in all forms.…
Your map to the emotional landscape of Gen Z is here! Two members of ViacomCBS’s Velocity Cultural Intelligence team present their latest study into the…
When creative agency Mood Hunter took on the task of creating a campaign based on diversity, equity, and inclusion, they soon realized they had 3 main challenges: 1. Make branded content that didn’t feel like an advertisement. 2. Harnessing technology for an emotional theme, and 3. Creating a design that fits the narrative and the brand. Using AI and conducting an experiment with over 350 women, Mood Hunter went on to produce a documentary that unearthed stereotypes and deep-seated assumptions about how women see themselves.
Please confirm you want to block this member.
You will no longer be able to:
Please note: This action will also remove this member from your connections and send a report to the site admin. Please allow a few minutes for this process to complete.
Get all the latest Promax news and information delivered directly to your inbox.
Get all the latest Promax news and information delivered directly to your inbox.
