Promax ANZ 2023 Conference & Awards
Honoring and celebrating the amazing entertainment marketing and creative work across ANZ.
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2 events,
The Boom of FAST Channels – Marion Ranchet
The Boom of FAST Channels – Marion Ranchet
Unlock the secrets to success with the FAST channel business model in this enlightening panel discussion! Explore the ins and outs of the FAST channel, including its objectives, content, monetization strategies, and more. Watch as this innovative concept transforms from a niche idea to a powerhouse of top brands, extensive libraries, and industry influencers. Join us as we delve into the exciting world of FAST channels, and leave knowing how to make your mark in the world of direct-to-consumer streaming.
How to Talk to Kids – Monika Oomen
How to Talk to Kids – Monika Oomen
What do a kids’ campaign and a sandwich have in common?
Monika Oomen, Vice President of Brand, Communications and Franchise for Warner Bros. Discovery’s EMEA Kids, will discuss food. Food for thought. In a competitive and saturated market full of distractions, impulses and content, how do you get heard and noticed? How do you communicate your brand values in a way that speaks to kids? Discover the ingredients key to a successful kids’ campaign and diving into of language study, and ways of engagement mixed with top tips and tricks from Cartoon Network.
