How 4 GenZs became Europe’s Biggest TikTok News Player with Gabriela Campbell & Daniela Alvarez

Daniela Alvarez and Gabriela Campbell, along with Paula Muñoz and Maria Murillo, are the brilliant minds behind Ac2ality, a rapidly growing media company that has taken the Spanish-speaking world on TikTok by storm. Ac2ality, which delivers news in a clear, objective, and entertaining manner, is now the leading Spanish-language news publisher on TikTok, with 4.4 million followers amassed in just under two years. In this session, learn how Daniela and Gabriela harnessed the enormous power of TikTok to make their dream a reality.

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The Power of Podcasting as Part of Your 360 Marketing Plan (and how to make audio = success!) with Tom Billington

Podcasting advertising investment in Europe is expected to reach 207.2 million euros in 2023, setting the table for brands to leverage the intimate medium of audio to build major reach. In this session, UK-based creative studio Granny Eats Wolf shares the latest podcasting innovations, stats on industry growth, and case studies showcasing how this brilliant medium is being used by big brands to enhance marketing strategy and give unique return on investment. Podcasting isn’t even close to reaching its potential — find out why in this session.

The Power of Creative Connections with Richard Holman

For a long time we’ve lived with the myth of the lone genius: the tortured artist, alone in their attic, waiting for the lightning bolt of inspiration to strike. The truth is that creativity is borne of collaboration and connection. Not just between people, but between ideas, insights, experiences, and especially between the artist, their work and their audience. In this uplifting and inspirational session author and coach Richard Holman will celebrate the power of creative connections and explain how, even in the atomized 21st century, creativity has the capacity to connect us all.

Creatives on Creativity with Steve Brouwers

Get ready to take your creativity to the next level with insights from top creatives! Join Promax member Steve Brouwers as he shares the best tips he’s gathered from the experts. From the secret to unlocking your most creative self to the role of failure in the creative process, this book covers it all. Be inspired by candid conversations with the likes of Debbie Milman, Stefan Sagmeister, and Shawna X, George Lois, Yuko Shimizu, Paula Scher, Mr Bingo as they share their life stories and delve into their creative journeys. A must-go session for anyone looking to ignite their imagination and bring their creative vision to life!

Pixel Perfect (Best in Design & Motion GFX) with James Murray & Patrick Coffey

“Pixel Perfect (Best in Design & Motion GFX)” will blow your mind and spark your creativity! With a thrilling mix of stunning visuals, captivating animations, and mind-bending effects, this immersive session will be informative and entertaining. Join us as we take a deep dive into the world of pixel-perfect design and learn the latest techniques for creating jaw-dropping motion graphics. You’ll be mesmerized by the cutting-edge visuals and playful content. Don’t miss the opportunity to be inspired by this unforgettable experience!

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