State of Design 2020 with Stephen Price

For 20 years, Joe la Pompe has worked incognito to pursue his passion for uncovering identical ads, and is now the world’s best-known “copycat hunter.” In other words, he’s a real pain in the ass for lazy creatives worldwide. In this session, he’ll share his story, showing stunning examples of twin advertising concepts to raise these questions: Why are there so many identical ads? Has everything already been said and done? Can we still find original ideas, and make them feel fresh today?

How do you show your support for Ukraine and breathe more creativity into your own work?

What began with a friendly email from Jane Fielder (Red Bee Creative) in London to Diana Kudasheva (Twid) in Kyiv, led to an amazing, enriching and game-changing collaboration. And a movement everyone join.

It’s called Twinning.

It’s not just a way of helping a country affected by war…it’s a chance to double your creative firepower, to be inspired by cutting-edge creatives, and to discover how great ideas can be found anywhere, even in bomb shelters!

In this inspiring session, discover the power of putting aside differences to achieve the greater good, no matter what the circumstances may be. You’ll hear the story of rival Ukrainian marketing teams who joined forces to fight the information war waged by Russia, using their skills, knowledge, and expertise to create an impactful campaign that united a nation against a common threat. These teams inspired countless Ukrainians to be brave, stand together, and protect their sovereignty — by working together.